KISS FM - 103.7 FM

About KISS FM - 103.7 FM

103.7 KISS FM is a contemporary hit radio station broadcasting from Milwaukee, Wisconsin, USA on the FM 103.7 frequency. Founded in 1984 and currently owned by iHeartMedia, it serves the Milwaukee metropolitan area and southeastern Wisconsin. The station focuses exclusively on playing current top 40 hits and popular mainstream music, featuring popular morning shows and regular countdown programs of the hottest tracks.

What distinguishes 103.7 KISS FM is its consistent CHR format maintained since its launch, making it one of Milwaukee's longest-running hit music stations. The station is particularly known for its high-energy presentation and strong connection with younger demographics through social media engagement and local event sponsorships. Unlike many stations that have undergone format changes, KISS FM has remained dedicated to top 40 music throughout its history, building remarkable brand consistency in the Milwaukee radio market.

Station website