101X - KROX FM

About 101X - KROX FM

101X is Austin’s alternative, delivering a curated mix that pairs new music with influential artists who defined the genre. The station reflects the city’s creative pulse, championing emerging bands while keeping familiar favorites in rotation so longtime fans feel at home. Its identity is rooted in Austin’s venues and festivals, with on-air personalities who keep a conversational tone and timely updates that speak to local lifestyle, shows, and community happenings.

Listeners turn to 101X for credible discovery, modern rock continuity, and a steady tempo that works during the workday and late-night drives alike. Specialty segments and event coverage help frame the music with context and enthusiasm without slowing momentum. The result is a station that respects Austin’s heritage as a live music hub while staying oriented toward what’s next, engaging a loyal audience of fans who crave fresh sounds alongside core alternative pillars.

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