103.7 KISS FM

About 103.7 KISS FM

103.7 KISS FM brings Top 40/CHR energy to Virginia’s New River Valley, rotating today’s biggest pop, hip-hop, and dance hits alongside recent favorites that remain in demand. The station’s pacing is fast and hook-focused, keeping the countdown feel alive throughout the day so listeners can jump in at any moment and hear something current. On-air personalities keep the vibe bright with quick breaks and topical chatter that match the format’s upbeat mood.

Built for a youthful audience that loves chart singles and viral smashes, 103.7 KISS FM leans into contemporary rhythms and sing-along choruses that fit workouts, carpools, and weekend nights. Features and giveaways create appointment listening, while tight rotation ensures familiarity without losing freshness. The result is a reliable, music-first hit station that mirrors the pulse of the pop scene and provides a fun, high-tempo soundtrack for daily life across the region.

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