102.1 Swansea Bay Radio

About 102.1 Swansea Bay Radio

102.1 Swansea Bay Radio serves the Swansea Bay area with a feel‑good mix of classic and contemporary hits, presented by familiar local voices. The station focuses on life in Swansea and nearby communities, with timely news, weather, and travel updates for the city, the M4 corridor, and coastal routes. Features and interviews highlight local culture, sport, and events, keeping listeners connected across Swansea, Neath and Port Talbot.

Programming is aimed at adults who want uplifting music alongside companionship and information. Daytime shows offer friendly conversation, competitions, and community notices, while evenings and weekends add specialist music and coverage of grassroots happenings and fundraisers. Output balances nostalgia with current favourites and a clear local focus. Listeners can tune via the live stream or on traditional radio across the area.

Station website